MAC Cosmectics

My Original Palette

Two playful 3D motion design films for MAC Cosmetics' My Original Palette customization service.

My roles
Direction & 3D Animation

Procedural Rig · 3D Modeling · Shading & Lighting

Expertise
Cosmetics
Date
September 2020
Type
3D Product Animations

Overview

For the launch of MAC's My Original Palette customization service, I made two playful 3D motion design films to explain it. They ran in MAC's Innovation Lab at Queens Center.

A tailor-made procedural rig

The palette had to scale from the 2x version up to the 15x, so I built a custom procedural rig that morphs between them with fluid transitions. Jerome Levilly worked with me on the modeling, the shading and the lighting.

Credits

MAC Cosmetics

Creative Direction
Miquel Polidano
Art Direction
Julianna Le
Production
Caitlin PhillipsKaplanPierre-Jean Riccini

Point Flottant Studio

Direction & 3D Animation
Mattias Peresini
Procedural Rig
Mattias Peresini
3D Modeling
Mattias PeresiniJerome Levilly
Shading & Lighting
Mattias PeresiniJerome Levilly
Production
Chandra Lequindre
Puma — Ultra Reveal

Puma

Ultra Reveal